Dacia Sandero, the best-selling car in Europe in 2025, for the second consecutive year
Sandero, unstoppable: How the Romanian model managed to beat the giants Renault and Volkswagen in 2025
The official results for 2025 confirm a historic performance: Dacia Sandero has won the title of best-selling car in Europe for the second consecutive year. In a market marked by the transition to hybridization, the Mioveni model has managed to remain the preferred option of Europeans, surpassing heavyweights such as Renault Clio or Volkswagen T-Roc.
Here is a detailed analysis of the success of Sandero in Europe and the dynamics of the Romanian car market in 2025.
Europe under the sign of Sandero: Success Figures
In 2025, Dacia Sandero was delivered in 243,676 units on European territory (according to DataForce data). Although the volume registered a slight decrease of approximately 9.8% compared to the previous year, the lead over the competition was enough to secure its first position.
Top 3 Models in Europe (2025)
| Rank | Model | Units Sold | Growth vs 2024 |
| 1 | Dacia Sandero | 243,676 | -9.8% |
| 2 | Renault Clio | 229,778 | +5.8% |
| 3 | VW T-Roc | 211,241 | +3.8% |
The brand's success does not stop there. Dacia climbed to second place in Europe in the sales ranking to private customers, with a market share of 7.9%. In addition, the new Bigster model became the best-selling SUV in the C-segment to private customers in the second half of the year.
Romanian market: Dacia Logan vs. Duster
In its home country, the situation is slightly different. Although Sandero dominates Europe, Romanians remain faithful to tradition and the SUV format. In 2025, new car registrations in Romania reached 156,803 units, an increase of 3.77%.
Dacia brand situation in Romania:
- Market leader: Dacia remains the undisputed number 1, with 45,738 units sold in total.
- Domestic duel: Dacia Logan and Dacia Duster shared supremacy, each being the market leader for 6 months of the year.
- Bigster surprise: Launched in 2025, Bigster quickly climbed the charts, reaching 4th place in Romanians' preferences in the autumn months.
Competition on the local market:
- Toyota: 2nd place, with 15,893 units (dominating the hybrid segment).
- Renault: 3rd place, with 11,482 units.
- Skoda & Volkswagen: Complete the top, with sales of over 9,000 units each.
Prices and Configurations (2025-2026)
Dacia recently updated the Sandero range with facelift versions and new engines, including more powerful engines under the ECO-G logo.
Version Starting price (VAT included) Available engines
| Version | Starting Price (VAT incl.) | Available Powertrains |
| Sandero Expression | from €15,490 | TCe 100, ECO-G 120 |
| Sandero Stepway | from €16,000 | TCe 110, ECO-G 120 |
| Sandero Stepway Extreme | up to €19,600 | ECO-G 120, Automatic Transmission |
A major novelty of 2025 was the ECO-G 120 engine, which offers a combined range (petrol + LPG) of almost 1,600 km, quickly becoming one of the most sought-after options for customers who want low running costs.
Conclusions: Why does Sandero win?
The secret of the Dacia Sandero remains the value/price ratio. In an economic context where the average price of a new car in Europe has exploded, the Sandero offers modern features (10-inch screen, advanced safety systems mandatory by GSR2 regulations) at a price that remains thousands of euros below that of direct competitors such as the Ford Puma or VW Polo.
In addition, intelligent electrification has helped the brand: 1 in 4 Dacia vehicles sold in 2025 was electrified (hybrid or full electric), preparing the ground for the new models that will be launched in 2026.